As the Harry Potter film franchise fires its final, phenomenal, fantastical shot, I am horrified at the new marketing depths I have just seen Warner Bros. stoop to.
In the supermarket, there is a DVD boxed set for sale of Harry Potter Years 1-7, Part 1.
Are you kidding me? It was bad enough that they produced boxed sets of every sub-series up to that point, although I would have supposed they were hoping they could trick people who weren’t familiar with the books into thinking, ‘Hmm… I’ll get films 1-6 now, then 7-12 when they release those,’ and so on. (Poor Daniel, Rupert and Emma.)
But just exactly how stupid do they think people are? If anyone is enough of a completionist to want a boxed set of the entire series, why, oh why, oh why would they get this product, only to have to get Part 2 all by its lonely self?
